What is white

What is white

As I am sure you can tell, almost all of our furniture is white. We chose the colour white as a foundation upon which to build our collections. It is classic, it is contemporary, it gives a clean look, wherever it is placed in your home.

To provide you with some more background information on the psychology behind the colour white, please read the excerpts below from Empowered by Color: The Color White! (Reference: click here). 

"In color psychology white is the color of new beginnings, of wiping the slate clean, so to speak. It is the blank canvas waiting to be written upon. While white isn't stimulating to the senses, it opens the way for the creation of anything the mind can conceive."

"White contains an equal balance of all the colors of the spectrum, representing both the positive and negative aspects of all colors. Its basic feature is equality, implying fairness and impartiality, neutrality and independence."

"White is totally reflective, awakening openness, growth and creativity. You can't hide behind it as it amplifies everything in its way."

"White is a color of protection and encouragement, offering a sense of peace and calm, comfort and hope, helping alleviate emotional upsets. It creates a sense of order and efficiency, a great help if you need to declutter your life."

 

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